Everywhere you look, you see the smiling picture of little Madeleine McCann, the child who has been abducted in Portugal.
We don't know if she's alive or Heaven forbid not. What we do however understand is how wrong this situation is.
We also feel vulnerable (my little Shira is only three months younger) in the knowledge that this could have happened to any one of us. It may not have taken place in a holiday resort, but how often have we gone to a shopping centre and taken our eyes off our children for a millisecond?
What about when we let them play in a park. Who knows whether someone might be lurking there, in some inconspicuous bush?
I'm doing my modest bit to raise awareness. If it can help, I'll be ecstatic, but no less than if the news comes through that this lovely little girl is found safe, ready to be returned to her mummy and daddy.
If or when that happens, my faith in mankind might be restored.